Insight: see the results from our surveys which reveal how GTOs book group trips, their thoughts on planning into 2022, and more.
Group Leisure & Travel magazine
Read by key people organising thousands of trips and holidays
What is it? Group Leisure & Travel is the UK’s number one magazine for people who organise group trips and holidays.
What’s its frequency? It is the only A4 publication in the market and is published ten times per year providing expert coverage and targeted marketing opportunities for you.
What is its target market? Group Leisure & Travel is read by thousands of people, either online or via posted print copies, organising all types of days out, theatre trips, short breaks and holidays for groups of people in the UK, Europe and to exciting long haul destinations.
Who actually receives the magazine? Group travel organisers (GTOs) working full time in this position, part-time or as volunteers in their spare time. We also reach the major coach operators that offer coach tours and holidays.
Readers include GTOs from sports and social clubs and such organisations as John Lewis, Tesco, BT, major banks, the Post Office, NHS and the Public Services. We also target active leisure groups from societies and clubs such as the Conservative Club, Labour Clubs, University of the 3rd Age, Royal Legion, Women’s Institute, PROBUS, Community Centres, Village Associations, Pensioner Groups, Active Retirement Associations and all types of special interest groups.
2021 reader survey reveals Group Leisure & Travel is the no.1 choice
87% of respondents to the ‘Restarting Group Trips & Holidays‘ survey confirmed that Group Leisure & Travel magazine is where they get their ideas, advice and contacts in preference to other media, confirming GLT and its portfolio remains the most popular media choice amongst group travel organisers by a very substantial margin.
- Group Leisure & Travel magazine 87% 87%
- Group Leisure & Travel website 67% 67%
- Group Leisure & Travel weekly e-newsletter 51% 51%
- Coaching Venues & Excursions Guide 47% 47%
- Who’s Who in Group Leisure 72% 72%
- Group Travel Organiser magazine (ceased publication) 49% 49%
- Group Travel Organiser website (currently dormant) 12% 12%
- Group Travel Grapevine e-newsletter (from GTO magazine) (ceased publication) 22% 22%
- Group Travel World magazine 13% 13%
- Group Travel World website 1% 1%
Group Leisure & Travel is also available to readers in digital format via groupleisureandtravel.com/emag.
And with the new and improved ‘Article View’ it offers a great reading experience across desktop, tablet and mobile.
The e-magazine sponsorship package offers advertisers the opportunity to promote their branding in print and online and allows flexibility to incorporate video or soundtrack to their advert. Get all this with e-magazine sponsorship:
Splash pop-up on e-magazine load including logo and web details:
Page Zero Advert
Page Zero advert opposite the front cover with link to your website, which is viewable on desktop and on mobile when in landscape view.
Credit on contents page
Credit on page 3 of the print edition with logo, contact details and web address:
New Issue Alert credit
Credit in the New Issue Alert email including logo, contact details and web address:
Adding value to your advertising message in every way
As you would expect from the number one magazine in its field, and as part of our environmental commitment, we were the first to introduce compostable wrapping. That’s right – Group Leisure & Travel is delivered in a bio-degradable bag which can be thrown away with kitchen food waste. When you do business with us you can trust in more than the best content produced to the highest standards, because we are also the only publisher in our sector to package our magazine in an environmentally responsible way.
OUR GUARANTEE: Unlike some publications, the Group Leisure & Travel circulation is guaranteed to be posted to named recipients only. We also guarantee that no copies are delivered to organisations in bulk packages.
What do our advertisers say?
“I have personally been working with Group Leisure & Travel for the past 10 years. Group Leisure are really at the cutting edge for everything ‘Group Travel’. The team always keep you fully up-dated with what and how they can help promote your business, and to the right people.
“I have just started a new chapter in my career with Wendy Wu Tours, as Head of Group Sales & Partnerships. I fully intend to work with the great team at Group Leisure to launch this new venture into the ‘Groups World’.
Wendy Wu Tours
“Woburn Safari Park has been a regular user of Group Leisure & Travel magazine for many, many years, as well as being involved with other media opportunities in the portfolio. We value its reach and quality, ensuring our message to groups will be read by top group leaders looking for a great day out. Group business is very important to us and we value our longstanding relationship with both the magazine and the GTOs that read Group Leisure & Travel.”
Leisure Marketing Manager – Woburn Safari Park
“In almost two decades of working with Group Leisure and Travel Magazine, I have always found the magazine and its events to be the most professional and well informed of the travel trade world. They are a great support to any new products and services we wish to launch and as a business have continued to adapt to the constant changes and challenges the industry has faced over the years.
“As part of our overall strategy we feel it is important to have a regular presence in Group Leisure & Travel magazine. It is always easy to work with the Group Leisure & Travel team and agree our budget for the year ahead. They will often have new ideas and options we had not considered. It is not always about direct results in the groups market, but about building relationships and having a constant presence which we feel we achieve by featuring regularly. We are excited to see what the new website brings and what opportunities there may be to feature on it, once we have our new budget in place!”
Business Development Manager – Travel Editions Group Ltd
“Potters Resort have worked with Group Leisure & Travel for a number of years now; advertising in the Magazine and exhibiting at the Group Leisure & Travel Show. They have a great team who ensure everything about booking an advertisement or show is handled professionally and they are always willing to chat through various opportunities that may assist with promoting our Resort. All in all, a great magazine and a well organised Travel Show that we are already looking forward to in October.”
Group & Commercial Sales Director – Potters Resort
Based on your brief, we write it and design it, you approve the final copy. If you prefer, you provide the copy, we then check it, put it into house style and show you the finished pages for your approval.
All options are included in our print and digital editions in an issue of your choice (depending on availability).
Supplier Showcase features
3-page sponsored feature profiling your company / attraction, what you offer groups and who GTOs will deal with to create their ideal group experience. £3,905 + VAT.
A Q&A with… YOU
2-page sponsored feature getting across your key messages in an easy-to-read question and answer format. £2,805 + VAT.
This coveted spot can be yours. Our team work with you to ensure we provide readers with a compelling 2-page feature showing why travel organisers should bring their group trips to your attraction, explaining its major selling points and what it offers specifically for groups. £2,805 + VAT.